​Business Solutions – Analytical & Editorial

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Analytical:

With extensive experience as a senior business analyst and senior project manager, I'll work with you to improve your business processes and deliver digital transformation programmes.

 

Editorial:

As a business editor, I'll enhance your corporate communications by ensuring your text is consistent, convincing, and correct.

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These two roles share certain themes

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Thoughts

• A business analyst elicits the requirements of the business/technology user (what they think they want and need) and represents these using process maps and user stories.

• An editor needs to understand the thoughts and ideas of the writer and then represent these using appropriate words. 

• It's all about getting a person's thoughts out of their head and representing these to ensure they are clear, compelling, comprehensive, and correct.

 

Silence

• A good business analyst will ask the right questions but will then be silent and listen … intently.

• Good editing ensures the writer's voice is heard, not the editor's.

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​Storytelling

• A business analyst writes a user story when documenting a business process or a customer journey.​

• A business writer creates a brand story when writing marketing copy.

 

Simplicity

• Business analysis is not about creating technology that no-one uses because it is too complex or impractical.

• Editing is not about using fancy words to try to make a piece of writing sound clever.

• Both roles focus on simplifying complex processes/ideas by ensuring the output is organised, logical, well-structured, and clear.